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CCAS FAQ Motorsports Sponsorships & Business Development
CCAS works with motorsports teams on sponsorship opportunities ask us how you can sponsor a driver in the ARCA Series, Infinity Truck Series and Cup Series.
Who are the major sponsors of NASCAR? Beginning with the 2020 season NASCAR's top level of competition became known as the NASCAR Cup Series. As part of a tiered sponsorship model, Busch Beer, Coca-Cola, GEICO, and Xfinity became the Premier Partners of the series, with Coca-Cola also assuming naming rights of the regular season trophy.
How much do sponsors pay for NASCAR? According to Business Insider, over the 38 race NASCAR season, primary sponsors will pay between $5 and $35 million dollars. While expensive, primary sponsors have theie logos placed on the hood, rear quarter panel and roof panel.
What does a sponsor get in return? Sponsors offer funding or products and services to support events, trade shows, teams, nonprofits, or organizations. In exchange, you get business exposure and a chance to connect with new customers
How much do sponsors usually pay? Sponsors paid anywhere between $0.035 to $0.15 per view to YouTubers in 2020 for sponsored video content on the platform.
Do sponsors give you money? Profits are typically generated through the sales associated with your business or event which the sponsors made possible. However, with a well-planned and executed sponsorship recruitment plan and business or event marketing plan, you might exceed your contribution goals.
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